Apple Launches iPhone 8 and iPhone 8 Plus: New Generation of iPhone

As revealed in a leak earlier today, the Apple Watch Series 3 features cellular LTE capabilities, allowing for users to make and receive cellular telephone calls on their watch without being connected to an iPhone. Well, that isn't the case with the new Apple Watch Series 3.

Apple also pivoted from a fashion focus, where it was competing directly with brands like Rolex, to instead talk up the fitness capabilities of the watch and positioned it more like a highly capable wearable.

The ability to stream up to 40 million songs thanks to the cellular connection.

The Apple Watch Series 3 uses a new dual-core processor that Apple says offers up to 70 percent better performance, as well as a new Apple W2 chip that'll get you up to 85 percent faster Wi-Fi and 50 percent better battery efficiency.

Apple Watch Series 3 will come in cellular and non-cellular version.

Apple announced today the arrival of the Apple Watch Series 3 and yes, it's coming to the UK. Orders start September 15th, the watch wilkl be available September 22nd.

Or watch all the other awesome Apple promo videos about the iPhone 8, iPhone 8 Plus and the Apple Watch Series 3. Stick your iPhone 8, Apple Watch and AirPods on the mat and they'll all charge at the same time. Series 1 will now cost $249 (about R3250).

The good news is that the price for 4K content will remain the same as HD, and if you've already bought HD content, Apple will bump it up to 4K for free.

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The watchOS 4 release date is September 19th.

Existing Apple Watches will get a software update next Tuesday.

The product will continue to support partnerships with the health community, with data included in Apple's new heart study to monitor user heart arrhythmias.

The iPhone X will be available to order from 27 October, before being made available from 3 November globally.

Defined pictureThe final big product news was the unveiling of the Apple TV 4K, which includes support for both 4K and High Dynamic Range (HDR).

The new proactive Siri watch face displays information that users need the most throughout the day. Apple's pushing the audio-based communication that makes sense for a watch - it's far easier than trying to type on a watch face - and making use of its Ear Pods, which were so controversial past year. The non-cellular version could display notifications and make calls, but only by piggybacking on the phone in your pocket.

You can not answer a FaceTime or FaceTime Audio call on the Apple Watch.

Apple's watchOS 4 features an updated Heart Rate app, giving even more insight to heart rate, including measurements during resting, workout, recovery, walking and Breathe sessions.

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